Watching consumers respond to Video Diary questions is a candid, ingenuous experience unlike any web-based feedback researchers have ever encountered. Our clients are also often surprised at the thorough nature and richness of feedback. It seems as if the dynamics of Video Diary create a very stress-free, calm environment where participants are willing to share extensively – after all, they are answering alone without any “group think”, from a familiar environment such as their home or office. So the question was, how can we provide Read more »

As January kicks off what is poised to be one of the most interesting years in market research, never has the time been better for innovative video-based consumer research. Not only do Qualvu solutions lower the cost of qualitative research by up to 75%, these new techniques are making a huge impact on the lives of moderators all over the US. • No travel required • High margin projects that enable you to conduct more research in less time • Gather rich consumer video feedback Read more »

Today Qualvu is proud to announce the industry’s first purpose-built consumer blog solution designed on the VideoDiary platform. Researchers can now tap the power of social networking and video-based Q&A to gain consumers stories in a blog environment – specifically designed for market research. VideoDiary Blog allows consumers to create qualitative collages – uploading photos, text entries, video uploads, and face-to-face video recording – empowering researchers to deliver a whole new level of consumer conversations around brands and research topics. The experience can be branded Read more »