Last night, we released a software update to the Qualvu portal in preperation for some exciting new products and features that we have under development. I’ll run through a brief overview of the updates here. All background colors and colors throughout all of our pages are lighter and brighter. All pages are now elastic and will shrink and stretch with you as you resize your browser. Report Builder is redesigned with a fresh new look which should make it much easier to access and view Read more »

Qualvu partners with Knowledge Networks to deliver VideoSurvey™ enabling researchers to easily collect unparalleled “voice and face of the consumer” DENVER, CO – March 20, 2009 – Qualvu, the leader in next-generation online video research solutions, announced an alliance with Knowledge Networks today. Qualvu will deliver VideoSurvey™, the company’s cutting edge qualitative research technology in KnowledgePanel® quantitative surveys. The combined solution allows market researchers to gain valuable face-to-face qualitative insights, while supplementing quantitative survey data with rich responses that generate deeper meaning behind consumer attitudes, Read more »

Market Research Spending Downturn The economic slowdown news has been like a relentless barrage of body punches, with troubling reports from virtually every sector trickling out daily. Former Federal Reserve Chairman Alan Greenspan said on Thursday regarding the US officially entering a recession,  “We’re right on the brink and I would be more surprised if we didn’t (have a recession) than if we did, given the financial state.” Recently we’ve noted particular economic trends closer to Qualvu’s business:  Market Research industry spending.  And the news coming out is not Read more »

We had a great meeting today with Keith Robinson from New Path Partners Consulting regarding the Qualvu marketing plan. Keith’s background in both Marketing and Market Research led to some interesting discussions surrounding our messaging and the marketing of Qualvu solutions. We started out very focused on the Market Research industry with our messaging in the early stages of Qualvu, and have over time made our messaging more generic and focused on consumer feedback which has led to some confusion among our constituents. What is Qualvu? Read more »

We just launched the beta version of the remote usability testing feature in VideoDiary, and we believe it delivers a huge innovation to help businesses connect with consumers online.  In the case of VideoDiaryST, researchers can now not only ask video questions directly to consumers, but also record users’ screens to watch them interact with any website or application, all narrated for review and analysis in ReportBuilder. Just like any consumer video insight, Video Diary ST sessions can be edited with a click of the Read more »