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QualVu Monthly Wrap Up

Missed Qualvu’s April Highlights? Not to worry we’ve summed it up for you. Everything from launching a new bid portal to winning the Colorado Companies to Watch Award, Qualvu is growing and we’re making headlines. Be sure to subscribe so you don’t miss out on news as it breaks.

Colorado Companies to Watch Award

Qualvu’s rapid growth recognized by the Colorado Office of Economic Development and International Trade, sponsored by the Edward Lowe Foundation.  Program awards companies that help strengthen the state’s economy.   Golden, Colorado April 29, 2010 — Qualvu, the company changing the qualitative research industry through an innovative online video platform that connects businesses with their truth, was recently selected from over 400 nominees from across the state of Colorado.  Qualvu stood apart through its technical innovation, employee growth, and a 1,900% leap in revenue in Read more »

Top 10 Reasons to Use QualVu

Why choose Qualvu? Here are the 10 most talked about reasons for choosing Qualvu for your Next Qualitative Research Project.

Qualitative Research News - April 2010

Read all the articles included in the Qualitative Research Newsletter for April 2010!

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In honor of Earth Day, Qualvu would like to share with you how we’re helping to improve the world we all live in.  Qualitative Research has traditionally been a process of travel – researchers flying from city to city along with brand managers and business owners, participants driving to a central location so they can sit in a room with a group of strangers, you get the idea. With Qualvu’s online, video-based methodology, participants and stakeholders can connect “face to face” and never leave the Read more »

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Qualvu announces the beta release of a self-serve project portal enabling clients to create online qualitative research projects in minutes, accessing any consumer audience globally via Qualvu’s innovative video platform for qualitative research. Breakthrough approach signals Qualvu’s disruptive leadership delivering an online experience superior to traditional methods in speed, cost and insight quality.

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Qualvu is a finalist for the Colorado Companies to Watch, an Edward Lowe Foundation Program.  The program recognizes companies that are developing valuable products and services, creating quality jobs,  enriching communities, and creating new industries throughout the state.  Find out more about Colorado Companies to Watch, and check back with us to see if Qualvu has won! Colorado Companies to watch are: Growth focused Privately-held, headquartered in Colorado 6 to 99 full-time equivalent employees $750,000 to $50 million in sales or a similar range of Read more »

News Starts at Qualvu

We’ve seen a great response to our qualitative research tools by many ad agencies and corporations, and now we’re growing to meet the demand.  We know that our people are our most crucial asset, and we are excited to announce the recent addition of new stars to the Qualvu galaxy -  in product development, project management, marketing and sales.  This time last year the Qualvu team was 8 strong, today Qualvu employs 38 of the brightest minds and hardest workers in technology and qualitative research.   Read more »

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At Qualvu’s Q2 kick off meeting April 5th, 2010, CEO John Williamson boldly declared that Qualvu is disrupting the qualitative research category.  “We’re changing the way Qualitative Research is being conducted” John said, “and it’s because of the vision,  prolific work ethic, and hyper-innovative ideas our employees bring to Qualvu on a daily basis.”  Qualvu’s Q2 initiatives unveiled everything from a new online self-serve project creation solution for clients, streamlined process updates for lightening-fast project delivery, to the upcoming launch of the world’s first webcam-enabled Read more »

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Online qualitative research undoubtedly presents advantages over traditional focus groups in terms of cost effectiveness, speed, and geographic reach.  However is it possible to harness the web to gain research insights from consumers and professionals that are deeper and more truthful as well?  This is the holy grail of online qualitative – achieving the obvious cost, reach and speed benefits that the web provides, while totally changing the paradigm of the “best” way to truly get to know the inner motivations, thoughts and attitudes of Read more »

Qualvu Buzz

Qualvu is getting a lot of buzz in the Qualitative Research Space from agencies, research firms and other companies who use Qualvu’s asynchronous video based web platform. See who is talking about us this month.

On-site Ethnographic Research Enters a New Age

(hint: It’s online and video-based!) On-site (or in-home, at work, in-store) ethnographic research typically sits atop the pyramid among conventional qualitative research strategies, in terms of individual insight intensity, and environment-sensitive feedback.  This technique is a remarkably candid and in-depth method that sends researchers to “where the action is” – or typically, into consumers’ homes.  Unfortunately it sits atop the pyramid in cost too:  While valuable, the technique is typically extremely expensive and so available to few brands with big budgets. However, immersive on-site ethnographic Read more »

Effectively using Qualvu Project Assets to enhance your research

Whether developing print ads or video ads, testing a new look for a website or gathering feedback on new packaging concepts, Qualvu can help custom tailor your research to connect with the audiences you care about by adding visual assets to your research questions.  Qualvu Project Assets can be video, images or a combination of the two, giving you diverse and unique options to engage with your customers. One great example of how assets were effectively used by one of our clients was during the Read more »

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