Online research innovator Qualvu has added Russian to the 11 other languages in which it conducts online, economical research for consumer product companies, retailers, and advertising agencies around the world.

Of course, we’re not anthropologists, and the anthropologist aren’t market researchers, but what we have in common is the conviction that if you want to learn about people, the best way to do so is to capture their behavior on video, unguarded, in the comfort of their own home,

Read all the articles included in the Qualitative Research Newsletter for May 2010!

In traditional in-person forms of research, each focus group or in-depth interview is unique – depending upon several factors. There are the initial introductions of two strangers meeting face-to-face in person for the very first time, ice-breakers, familiarization with the environment, explanation of the one-way mirrors, etc. As a result, each interview is most often predicated with variations on the same interviewer questions.

Meet the latest members of the fast-growing Qualvu Team!   Serena and Shannon in sales, Cary in development and Ryan in design.   Our employees are passionate, proven, and world-class, and Qualvu is proud to continue our growth and deliver cutting edge qualitative research solutions to our clients.     Click here to read other articles included in the May Newsletter

With Qualvu’s proprietary online video-based qualitative research solution, Midas can reach out to customers and acquire deep consumer insights straight from their target audience.

Have you ever known exactly what you’re looking for in a qualitative research study in terms of the project parameters and budget on the first pass? Across hundreds of projects, we certainly have not seen this more than a handful of times.