DENVER – January 19 – The exponential spread of mobile communication devices, now in the hands of more than half of the world’s consumers, is empowering researchers and business stakeholders alike to observe consumers – free of influence or restriction – during invaluable “moments of truth.”  And at the NewMR virtual conference “Mobile Research in 2012,” taking place February 22, 2012 at 2 PM ET, Qualvu Founder and CEO John Williamson will discuss the value of capturing these moments of truth as they naturally unfold. Read more »

Deepening customer relationships, increasing mobile technology adoption, and European expansion portend 70%+ employee growth for four-year-old Qualvu DENVER – January 13 – Qualvu, the online qualitative research company that counts as its clients many of the world’s top brands, announced today that it has raised $1.85 million through a Series B round to finance expansion in people, places, and processes.   The financing, obtained through Tango and High Country Venture, will accelerate Qualvu’s growth, extend its technology leadership, and expand its operational capabilities to support Read more »

  DENVER, CO – November 30th — What if researchers could turn every research study into a timeless resource that can be mined indefinitely and used to spark new ideas that deeply impact marketing strategies? What if they could share insights in real time with marketing teams and encourage collaboration, innovation, and exchange of insights and ideas? What if they could not just collect mounts of rich digital data but also effiently organize and analyze it to deliver superior research value? John Williamson, Qualvu CEO Read more »

Via custom-branded online and mobile video-based qualitative research solutions, Qualvu enables market research firms to enhance their value proposition Denver, CO – October 31 – Research firms are now empowered to take their research to the next level with the new Qualvu Affiliate Program – which provides firms an innovative mobile app for “in the moment” video consumer feedback collection and an advanced online platform for online video-based qualitative research analysis. The program offers firms an opportunity to sell their own custom, digital qualitative research Read more »

Winner to be announced at THE Market Research Event 2011 DENVER, CO – October 28 – A shopper insights research study of incoming college students that used mobile video research technologies to track the multiple routes they took when buying a computer and printer – and led Hewlett-Packard to surpass its sales goals – has been named an EXPLOR Award finalist.   The EXPLOR award is an annual case study competition honoring innovation in marketing research.  All finalists will be honored and the winner will Read more »

Qualvu to sponsor and present at the world’s top market research event Denver, CO – October 24 – The most comprehensive market research conference in the world is back and better than ever. In its ninth year, The Market Research Event 2011, hosted by the Institute for International Research (IIR) USA, will be held November 7-9 at The Peabody Hotel in Orlando, Fl., and will feature over 140 sessions and over 175 speakers. Over the course of the event, industry leaders will address the most Read more »

Qualvu Launches Institute of Qualvu (IQ) for Researchers Interested in Enhancing their Value Proposition Denver, CO – October 18 – As we enter the “consumer age” of empowered buyers who are not afraid to speak up, a new level of customer obsession becomes vital for the success of any business. Consequently, businesses need to move faster and demand real time information and recommendations if they want to keep up with the evolving times. Digital tools have posed new opportunities that can help researchers deliver what Read more »

John Williamson, Qualvu CEO & Founder, to present on how mobile video gets brands closer to consumers’ deepest emotions at the October ARF webcast   Denver, CO – September 29 – In its effort to bring the best and brightest from advertising together to exchange ideas and research strategies, The ARF offers monthly member-driven webcasts aimed at keeping its audience up-to-date on the hot issues in advertising and marketing research. This October, Qualvu will be driving a new session: “What Consumers Want: How mobile video Read more »

Denver, CO – September 26 – Looking to meet and share ideas with some of the best qualitative researchers in the world? Join Qualvu at the 2011 QRCA Annual Conference as they join other industry leaders on the exhibitor floor. In its 26th year, the Conference has become a leading qualitative research event attracting a global audience. This year’s conference will take place October 12 through 14 at The Venetian and The Palazzo Resort Hotel Casino in Las Vegas, Nevada and will be more comprehensive Read more »

Denver, CO – September 23 – Qualvu is known for empowering businesses to connect with their consumers in a more meaningful way so that they can make better business decisions. And the leading video-based qualitative research provider has just launched a platform that takes business empowerment to the next level: Qualvu Share.   Qualvu Share enables stakeholders and researchers to share consumer stories and insights that emerge from rich video highlights via a blog environment. It allows businesses to tap into a private platform that Read more »

John Williamson, Founder and CEO of Qualvu, to be a featured panelist at the September DU Marketing Roundtable Denver, CO – September 7 – For over a decade, the Marketing Roundtable at the University of Denver’s Daniels College of Business has brought together intellectually curious marketing and business professionals to debate the latest marketing trends and best practices. This September, the roundtable will address a highly relevant topic in today’s “consumer age” – how newly empowered consumers, along with new technologies, have changed the qualitative research Read more »

Digital behavior is changing everything from the way we treat animated crows to the way we shop for casual clothes. Today’s digitally savvy consumers play online games, write blogs, join communities, review products, use webcams, tweets, and navigate life on their mobile devices. And market research is just now leaning how it can use this lifestyle and these devices to deliver more candid consumer insights.   What does that mean for you? And what are leading companies doing about it? Vote for our panel for Read more »

DENVER, CO —   Manufacturing is in the dumps, real estate still hasn’t recovered from the bubble, and we buy more from other countries than they buy from us.  But a company in suburban Denver has enjoyed spectacular growth in this dismal economy — doubling its revenue and workforce every year for each of the past three years — by following the time-honored practice of giving its customers something they didn’t have before, and never needed as much as now:  a way to get inside Read more »

Denver, CO – Just in time for back-to-school, students have sent researchers back to school by driving home the point that it’s not just technology that enables companies to learn about their buying habits, it’s also the ability and flexibility to walk a mile in their shoes to experience the process they go through when deciding on major purchases for college.   In a study that challenges the conventional wisdom, Hewlett-Packard and Qualvu partnered to accompany soon-to-be college freshmen as they considered, evaluated and purchased Read more »

Qualvu named to #12 on “GRIT Top 50” by GreenBook, a leading market research publication. DENVER, CO – In an annual ranking compiled based on feedback from their clients, which include many of the world’s largest brands, Qualvu moved into the top echelon of Greenbook Research Industry Trends GRIT Top 50 – an impressive achievement for a young company.   In the report Qualvu was ranked #12, which assessed technology attitudes and adoption towards various methodologies in the market research industry.   “I think this Read more »