Category Archives: Resources

February 19, 2013

Analyze… the next generation

End of the day, our clients want to be able to make better business decisions. The opportunity for Qualvu is to bridge from richer data to differentiated learning. Great researchers help. 1500+ projects worth of experience in systematically coding data … Continue reading

July 12, 2012

Unlocking the Digital Backroom: An Insight Show Recap

We’ve said it before. A tidal shift is occurring within the market research industry, one from offline to online research. The driver? A digital age where brands are demanding more from their research. Today’s brands want more than simply data … Continue reading

June 13, 2012

Chrysler and Qualvu Team Up to Drive Research to the Next Level at Market Research in the Mobile World

  Denver – June 13 – After a successful conference in Amsterdam this spring, Qualvu will be presenting again at Market Research in the Mobile World, taking place July 18-19 in Cincinnati, Ohio.  Featuring a strong lineup of industry leaders … Continue reading

June 6, 2012

Qualvu to Present & Exhibit at Largest Market Research Conference in the UK

Denver – June 6 - In conjunction with its accelerating growth abroad, Qualvu will be presenting and exhibiting at the largest market research conference in the United Kingdom − Insight Show – taking place June 27-28 at Grand Hall, Olympia, in … Continue reading

May 17, 2012

Qualvu to Sponsor and Speak at the Research Mafia’s Redefining Research 2012 Conference

Denver – May 17 – Always on the leading edge of research innovation, Qualvu will be sponsoring and speaking at the Research Mafia’s Redefining Research 2012 Conference – a leading industry event exploring innovation in Market Research. Taking place June … Continue reading

May 14, 2012

Inside Insights with Qualvu: Meet Cache Hamm, Senior Manager, Software Engineering

Welcome to our fourth iteration of Inside Insights with Qualvu.  Through this series, we are giving you the inside scoop into life according to Qualvu – who we are; what we do; how we deliver better business value; what our … Continue reading

May 9, 2012

MRMW Europe Wrap Up: Where Do Mobile Insights Go?

When you envision the future of qualitative research, what do you see? With the rise in smartphones, tablets, and mobile devices, the future of research is increasingly pointing towards mobile.  And it doesn’t take a rocket scientist to see why. … Continue reading

March 5, 2012

Wrapping Up: Take Your Qualitative Research to the Next Level!

Online and mobile video research best practices that drive business value This final session will recap the IQ program and wrap up with some key best practices that will make you a successful digital researcher. You will learn the do’s … Continue reading

February 20, 2012

Recreating the Backroom Experience in the Digital World

How to encourage researcher-stakeholder collaboration in a virtual environment The qualitative research process isn’t just a linear process but a looped one. Insights drive new questions, and new questions drive new opportunities. Empowering stakeholders to share and create conversations around … Continue reading

February 9, 2012

‘How to Distill Mounds of Rich Mobile Consumer Insights’ is subject of John Williamson’s presentation for Market Research in the Mobile World Conference

DENVER – February 9 – There’s a paradox in mobile research data collection today: The good news is that because of the preponderance of mobile technology, brands have never been able to collect so much valuable insight from consumers.  The … Continue reading