Denver – June 6 - In conjunction with its accelerating growth abroad, Qualvu will be presenting and exhibiting at the largest market research conference in the United Kingdom − Insight Show – taking place June 27-28 at Grand Hall, Olympia, in London, England. With over 6,000 attendees expected this year alone, the conference will not only be a prime opportunity for networking but will feature a dynamic line-up of marketing research thought leadership presentations exploring innovative and cutting edge insight solutions, technologies, and methodologies (quantitative and qualitative) that drive understanding of consumer behavior and improve business performance. And joining this dynamic lineup is Brooks Pettus, Chief Operating Officer, Qualvu, who will be leading a presentation, entitled, “Digital Empowerment: Leveraging a Digital Market Research Ecosystem to Deliver Measurable Impact,” where he will address the new age of digital empowerment and how it is impacting the qualitative research space.
In today’s digital age, brands are increasingly demanding faster, cheaper, and better qualitative research solutions that not only connect them with consumers but deliver more relevant, strategic insights – making the need for innovative solutions greater than ever. While digital qualitative research used to be simply about collection, it has evolved into a multifaceted, digital eco-system where researchers and stakeholders can engage and collaborate in one place, enabling better research that inspires more accurate decision making.
Register now to join Pettus as he discusses this ecosystem and how to best leverage a digital environment to encourage collaboration, drive innovation, and empower researchers and stakeholders with better insights.
Qualvu is the future of qualitative research, inspiring business decisions guided by the voice and face of the consumer. Through streamlined video-based technologies, we collect better human intelligence and deliver superior insights that drive decision making. Capturing behavioral and attitudinal feedback from home, work, in-store, and even in-vehicle, Qualvu delivers new levels of human access. Whether via webcams, flip cams, or the Qualvu mobile app, consumers are empowered to share truthfully; and brands are empowered to gain deeper insights, make better decisions, and share key data across the organization. To learn more, visit www.qualvu.com/.